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Virtual Event Virtual Event

MASTERCLASS: Get Copy Confident

September 8 @ 12:00 pm - 1:00 pm AEST

Virtual Event Virtual Event
emma mcmillan, copy coach

Get Copy Confident

We can put ourselves under so much pressure when it comes to writing for our business – especially first drafts.
And as for writing about ourselves? That can go straight into the too-hard-basket.

The good news is, there are ways to make writing copy easier, more free-flowing and even fun. Promise. No more searching in vain for the words to craft a clickable subject line or second-guessing every headline. You’ll discover simple flips to change your mind about how you feel about copy – and how you go about writing it.

Join Emma to learn:
• The common copy mistakes people make – and how to fix them
• Tips for writing about yourself in a non-icky way
• How to write cracking headlines, email subject lines and social posts
• How to DIY-audit your website copy (and why you should!)
• Use-anytime strategies for getting out of your own head and onto the page.

Want to feel copy confident? Don’t miss this session.
***The Zoom link will be emailed to attendees 1 hour before the event. Please check your junk mail folder.***

Our Presenter
Emma McMillan
is a copy coach and copywriter who believes every business – small and large – deserves great copy.

As a copy coach, Emma empowers small business owners and others with the skills, confidence and accountability they need to connect authentically – and consistently – with their audience. A former teacher of 12 years, Emma has run her successful copywriting business since 2016. Her unique skillset gives her a deep understanding of both how people learn and the realities of small business life.

As host of the podcast Not Just About Copy, she shares a mix of conversations with inspiring guests along with practical coaching episodes on how to write better copy.

This is a She Will Shine member exclusive event.
Would you like to attend but you’re not a She Will Shine member? Find out more about membership by clicking here.



September 8
12:00 pm - 1:00 pm AEST
Event Category:


She Will Shine


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