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How to network during ISO + beyond

HOW TO NETWORK DURING ISO + BEYOND

 

Do you think it’s time to expand your network? Meet some new people and be inspired?

 

But there’s a couple of problems. You don’t like networking events. Or being sold to. Or having a one-sided conversation with a business card wielding bandit…

 

Oh and let’s not forget that you’ve been living through COVID-19 and lockdown life is super slowly getting back to a new less-than-10-people normal.

 

So what do you do? Do you ditch the idea of ever growing your network in 2020? Or do you start to think outside the box? Let’s go with the latter.

 

Right now networking online is the way to go. But how do you do it right? You may have thought about joining some online communities, dropping into FB groups, sliding into DMs, getting follow/like/comment happy? Perhaps you’re doing this already. Well done! Pat yourself on the back.

 

But what about thinking outside the square?

You could start looking for alternatives that offer opportunities for deeper connections. At She Will Shine we have our monthly Meet + Greets, our business focused Monthly Meetups and our one-on-one ‘Coffee. Connect. Shine.’ catch ups. All of these create more opportunities for our members to get to know each other online, as well as develop relationships in a more personal space. They’re a great way of meeting new people and getting to know each other without the word “networking” even being mentioned. We like the sound of that!

And if you’d like some extra networking ‘brownie points’, how about following-up and nurturing your new connections by sending an email, sharing a resource, or perhaps you’ve recently read a blog that may be beneficial to your new friend. How awesome are you?

 

WARNING! Online networking has some traps you can easily fall into…

1. It can be a little too easy to network in PJs.

2. Communication CAN be one way, brief and superficial UNLESS you go beyond the surface.

3. Not all Facebook groups are created equal. Choose wisely.

4. It’s easy to fall into “playing it safe” mode with this hide-behind-your-computer approach. Just lurking is not enough. You must be contributing to the conversation.

 

BUT there are benefits…

1. It’s convenient. No fighting traffic, or navigating personal logisitics.

2. Socials allow you to research (or stalk – you decide!) your wanna-be-besties-biz. What messages are they sending out to the world? Do your own values align?

3. Taking your time, doing your research, and nurturing conversations can lead perfectly into going offline and establishing real-life connection. Catch up on Zoom over coffee. Or pick up the phone and have a chat – another new found ISO benefit!

 

Regardless of the style of networking you opt for, you must remember that networking without a goal can be a huge time-waster… I know time-waster and online – who would have thought. But you need to be clear on your purpose. Do you want to collaborate? Are you feeling lonely? Do you need inspiration? Or perhaps you want to practise your elevator pitch?

And as ISO restrictions ease, don’t let the online space stop you from getting out there and meeting in person. As we’re currently learning there really is nothing like “in real life”.

RELATED: How to network with a purpose

 

If you’re looking for a community of female founders to help you network through ISO and beyond than you’re already in the right place. Join the She Will Shine business community today and experience a new type of networking.

 

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network-for-women-in-businessAbout Danielle Price
With over 10 years small business experience, Danielle Price has created an Australia-wide network of female founders at She Will Shine. An expert networker and elevator of women business owners, Danielle facilitates connection and support between like-minded women in working towards a common goal of creating a successful business around personal responsibilities and life. Danielle’s passion is sharing and giving a voice to the real stories of Australian women business owners. Learn more about Danielle here.

The community supporting Australian female founders.

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Because it needs to be said

BECAUSE IT NEEDS TO BE SAID

I try to send positive vibes out across socials. It might put a smile on your dial, or maybe warm your heart just a little, or for those few seconds, simply take your mind off everything else. But I’m feeling for working mums right now. It’s been a hot topic in our She Will Shine weekly meet-ups and our online support group, and I think this is a conversation that needs to be had.

Because I’ve been seeing more and more of our members suffering from increased stress and anxiety. Not only are they trying to keep their own businesses afloat in these challenging times, they are also looking after kids 24/7 and in charge of all things home learning, plus so much more. Mental load has increased ten-fold.

 

If you’re a mum you already were at capacity before you even knew what COVID-19 was, so how are you coping now?

 

Yes, these are unprecedented times but systematically the extra load continues to fall to women.

Which brings me to this big question… Why is it that when a male works from home, it’s “expected” that he just moves his laptop to the spare room and shuts the door behind him? And when it happens to women, the laptop comes out onto the dining table, plus breakfast, lunch, dinner, the never-ending snacks, the boredum-busting, school communication, home learning, general logistics and up-keep of the house… Did I mention that she has also has work and clients to attend to. And don’t forget, “Kids! Keep the noise down so we don’t disturb dad in the back room.”

 


So where does the blame fall? Surely there is someone who can solve all our problems and fix this.

 

Is it the partner? Shouldn’t he see what’s happening in his own home and help out. The partner’s employer? Surely they understand parental care falls 50% on the shoulders of each parent. How about society? The topic of gender equality isn’t a new one. Or even ourselves? We did structure our lives this way. Is now the time to ask, or even demand, more help?

It’s such a huge issue and it needs to be looked at holistically as we all have a role to play in changing the status quo. But it’s a big one and I fear it will take longer than any pay-gap to fix. So in the meantime Ladies I beg you, please take care of you somewhere in that non-stop day of yours. Where technology was once frowned upon, now it may just be the saviour you need to fit in a few deep breaths and a hot cup of tea.

 

And if you need someone to talk to, the She Will Shine community are here for you.

You don’t even need to explain it to us. We get it.

 

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network-for-women-in-businessAbout Danielle Price
With over 10 years small business experience, Danielle Price has created an Australia-wide network of female small business owners at She Will Shine. An expert networker and elevator of female business owners, Danielle facilitates connection and support between like-minded women in working towards a common goal of creating a successful business around personal responsibilities and life. Danielle’s passion is sharing and giving a voice to the real stories of Australian women in small business. Learn more about Danielle here.

Supporting you to grow your business on your terms.

BECOME A MEMBER

5 simple steps to help you employ staff

5 SIMPLE STEPS TO HELP YOU EMPLOY STAFF Is it time you employed staff in your small business? Here are 5 simple steps to help you do it right and recruit the right skill set for your business needs.

read more