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SOCIAL MEDIA STRATEGY 101
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Danielle catches up with Jacqui McCallum, the Founder of Blue Budgie Communications.
In this podcast Jacqui shares how a Social Media Communication Strategy will help you achieve your social media goals.
Jacqui delves into what a Social Comms Strategy is, the benefits of having one and how to effectively execute one for your business.
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How to create a Communications Strategy that works
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About Jacqui McCallum
Jacqui is the Founder of Blue Budgie Communications and provides top notch communication services for time poor business owners and CEOs. She specialises in copywriting and developing strategies that help you connect with the right people in the right way.
Jacqui has over 12 years experience as an executive-level communications advisor, journalist, copywriter and communications manager.
Jacqui honed her writing skills as an op-ed writer for The Age where she wrote about everything from politics and cultural diversity to beauty pageants and fashion. Over the past six years she has established herself as one of Mamamia’s most trusted health and parenting writers, producing over 120 sponsored articles for high profile clients including Coles, Woolworths, Foxtel, Myer, Telstra and Westfield.